International Digital Marketing & AI Workflows

Digital marketing specialist combining international marketing, content strategy and AI-powered workflows. Background in history and culture strengthens storytelling and long-form content quality.

International marketing (Nordic market) SEO & content strategy AI-enhanced workflows Social media & video
Portrait photo of Michał Jan Maliński

What I do

Practical execution and systems — content, SEO and workflows that scale.

International digital marketing

Market-oriented content and campaigns, go-to-market support and multi-channel coordination.

SEO & content strategy

Content planning, editorial work, blog management and on-site content optimization.

AI workflows for marketing

Using LLM tools to speed up research, briefs, drafts and iteration — without losing quality.

Experience

Roles that combine execution, communication and ownership.

  • International Marketing Specialist — Moje Bambino
    Sweden (abaskol.se) + other EU markets • 15 months
    • International marketing across multiple channels
    • Content planning and creation (social + blog)
    • SEO support and content optimization
    • Video scripts and production for reels / YouTube
    • Regular use of AI tools to improve speed and consistency
  • SEO Customer Service Specialist — Artefakt (Bauer Group)
    05.2022–09.2023
    • Client management and SEO consulting
    • Website projects coordination
    • Contracts, renewals and retention conversations
    • NPS work and customer feedback loops
  • Freelance Copywriter
    2019–present
    • Promotional copy, product/category descriptions
    • Blog editing and content updates
    • Social media support

Selected projects

Projects where content, storytelling and modern tools meet.

PortalHistoryczny.pl

Educational website supported by social media — a content system: long-form articles + short-form distribution.

Content strategy Digital storytelling Social media

AI-animated historical short film

Experimental short film using AI animation to present historical narratives in a modern format.

AI tools Visual storytelling Digital media

Educational TikTok channel

Educational content about history, languages and culture — built into a large audience and broad reach.

Content creation Video Audience building
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Cultural work

Proof of advanced language work and narrative competence.

Film subtitle translation — Cannes recognition

Translated subtitles for the film Taniec w Narożniku, selected from 2000+ submissions and awarded the Audience Prize at Cannes.

Skills

Tools and capabilities I use in real work.

Marketing & content

Content strategy • SEO (on-site + content) • Social media planning • Video scripting

Tools

WordPress/CMS • Canva • CapCut • Matomo • Meta Business Suite • Office/Workspace

AI workflows

LLM-assisted research • briefs & outlines • drafting + editing loops • repurposing workflows

Languages

PL native • EN fluent • DE basic • NL basic

About

Clear communication, ownership and measurable execution.

I work at the intersection of digital marketing, content strategy and AI-supported workflows. I’ve delivered international marketing work and created content across websites, social media and video formats. AI tools are part of my daily process — used to improve speed, structure and consistency. My background in history and culture supports strong storytelling and deep content understanding. I value clarity, ownership and measurable execution.

Contact

The fastest way to reach me is email.

Phone

+48 796 710 939

Location: Zduńska Wola, Poland

If you’re looking for freelance help, see the Collaboration page.